Digital Marketing

Lay the foundation of online marketing with Gloim’s work experience.

Integrated Service Based on Country-Specific Target Data

Gloim is your partner in helping B2B companies reach their marketing goal through precise targeting. Furthermore, based on our professional knowledge and experience of B2B marketing, we draw interest from potential customers and stimulate their desire to make a purchase through quality content. To achieve this, our studio crafts multilingual advertisement content, and we employ diverse targeting applications to manage ads customized to the needs of B2B companies.

digital marketing

Process of Marketing

  • Process of Marketing in Google

Understanding Client’s Requirement

We conduct in-depth analyses of market trends and competitive landscape to understand our client’s challenging projects, requirements, and priorities. This allows us to tailor marketing strategies to our clients, ensuring improvements in business achievements.

Keyword Research

We utilize long-tail keywords to discover unique keywords, applying diverse tools including Keyword Planners and Google Trends. Thus we enhance the rate of participation and user inducements.

Developing Marketing Strategy

We deliver marketing results meeting our client’s business goals, leveraging Google Ads and creating customized strategies for specific business models.

Execute Marketing

We allocate budgets based on our client’s target customer group, the marketing campaign priorities, and the platform characteristics. We continually adjust marketing channels and strategies to achieve optimal performance.

Ads Monitoring

We analyze metrics such as Click-through Rate(CTR), Conversion rate(CVR), and Return on Advertisement Spend(ROAS) to evaluate ongoing advertisements. This continuous monitoring allows us to refine strategies and improve overall performance.

Understanding Client’s Requirement

Keyword Research

Developing Marketing Strategy

Execute Marketing

Ads Monitoring

고객사 니즈 파악

키워드 리서치

광고 전략 기획

광고 집행

모니터링

고객의 도전과제, 시장 동향, 경쟁 환경 등을 조사하여 요구사항과 우선순위를 파악하고, 그에 맞는 최적의 마케팅 전략을 개발하여 고객의 비즈니스 성과 향상을 돕습니다.

웹페이지의 참여율과 사용자 유도를 높이기 위해 롱테일 키워드를 활용하여 독창적인 키워드 조사를 수행합니다. 이를 위해 키워드 플래너와 구글 트렌드와 같은 도구들을 활용합니다.

구글 Ads를 활용한 광고를 다양한 플랫폼을 기반으로 진행, 비즈니스 모델에 최적화된 전략을 기획하여, 고객사의 비즈니스 목표를 충족시키는 광고 결과를 제공합니다.

고객사의 타겟 그룹, 광고 캠페인의 우선순위, 플랫폼의 특성 등을 고려하여 예산을 할당하고, 그에 따라 광고 채널과 전략을 조정하여 효과적인 광고 실적을 도출합니다. 

광고 클릭 수, 전환율, 비용 대비 매출 등의 주요 지표를 분석하여 진행 중인 광고의 성과를 평가하고 실적 개선하기 위한 조치를 취합니다.  

  • Process of Marketing in Meta

Understanding Client’s Requirement

Gloim comprehensively understands our client’s characteristics and priorities by collecting information and analyzing competing companies. This knowledge empowers us to construct marketing strategies for Facebook Ads with optimal efficiency.

Managing Content Posting Schedule

We strategically plan marketing content, taking into account the cultural and financial conditions of the target region. This enables us to schedule each post at the most opportune time for optimal results.

Developing Marketing Strategy

We formulate premium marketing strategies by defining the target, identifying the target group, creating compelling messages and content, allocating budgets, executing advertisements, continuously monitoring performance, and conducting A/B tests.

Execute Marketing

Gloim’s Facebook marketing achieves optimal results through judicious budget allocation and careful consideration of the cultural and financial conditions in the target region’s environment.

Monitoring Ads

We analyze key metrics such as Click-through Rate (CTR), Conversion Rate (CVR), and Return on Advertisement Spend (ROAS) to continually evaluate ongoing advertisements. This data-driven approach allows us to refine strategies and enhance overall performance consistently.

Understanding Client’s Requirement

Managing Content Posting Schedule

Developing Marketing Strategy

Execute Marketing

Monitoring Ads

고객사 니즈 파악

컨텐츠 포스팅 일정 조율

광고 전략 수집

광고 집행

광고 모니터링

글로임의 페이스북 광고는 정보 수집, 경쟁사 분석 등을 통해 고객의 특성, 우선순위 등을 파악하고 최적의 효과를 낼 수 있는 광고 전략 수립에 대한 준비를 합니다.

타겟하는 지역 및 국가의 문화적, 경제적 환경을 고려하여 최적의 효과를 얻을 수 있는 기간에 광고를 진행할 수 있도록 광고를 게시하기 전에 광고 콘텐츠를 적재적소에 맞춰 계획을 준비합니다. 

목표 설정, 타겟 그룹 정의, 메시지 및 콘텐츠 개발, 예산 할당, 광고 배포 및 모니터링, A/B 테스트 등의 단계를
통해 최적의 광고 전략을 도출합니다.

글로임의 페이스북 광고는 효율적인 예산 할당과 광고 배포를 타겟하는
국가 및 지역의 문화, 경제적 환경에 맞춰 최적화하여 최대의 효과를
도출하도록 합니다.

클릭률, 전환율, 비용 대비 수익 등의 주요 지표를 분석하여 광고의 성과를 평가하고, 최적의 광고 전략을 도출하기 위한 지속적인 개선을 취합니다. 

List of Services

  • Google Ads : We optimize Google Ads according to our client’s requirements through thorough Keyword Research and data analysis. This enables us to enhance brand awareness, leading to efficient conversions and purchase activities.
  • Social Network Service Marketing :Instagram and Facebook are preferred platforms that enable us to reach potential customers globally. Marketing on social network services is an effective strategy for conveying brand messages and promoting products or services.
  • LinkedIn Marketing : LinkedIn marketing targets specific positions and occupations, making it ideal for B2B advertisements. Gloim offers diverse marketing strategies and solutions tailored to your goals.
  • YouTube Marketing : YouTube, as a global video platform, provides a wide reach to potential customers worldwide. Gloim creates compelling marketing content, incorporates remarketing (retargeting) to engage customers who left previous ads, and continuously monitors potential customers to stimulate the desire to purchase, thereby boosting brand influence.

Multilingual Articles and Report materials

Make your Brand Identity letter with Gloim!

Gloim provides multilingual slogans, articles, and report material writing services with professional quality.